A couple of weeks ago, I became obsessed with the idea of wearing an over-sized, pale blue, men’s linen shirt as a cover-up at the beach. But by then, it was already mid-July and they were sold out everywhere. So I began searching online resale.
Doppelgänger shirt’s Poshmark listing
Clothing resale is growing rapidly online, given the surfeit of unsold garments created by the relentless churn of fast fashion. With 70 pounds of clothing per person going to landfill each year, it is definitely time to start mining that mountain of misfit clothes.
Instead of searching on a designer site like theRealReal, I tried the more populist Poshmark, and quickly found two men’s shirts: a very pale number for $25 from Doppelgänger (an Italian chain that I’d never heard of) and a never-worn one from Uniqlo still bearing its in-store fold marks and a size L sticker, for only $15.
Unlike flipping through the racks at Value Village, Poshmark wares come pre-sorted so there’s no real life digging, followed by that “eureka” moment when you spot a treasure amidst the dross. But finding the exact thing I wanted was still pretty satisfying. And there is quite a bit of summer left to wear my “new” blue shirts to the beach.