Maybelline New York’s Lifter Plump lip gloss in ‘Blush Blaze’, ($12.99, drugstores) is the perfect fix when you’re in a makeup as afterthought state of mind. This hefty tube lives by my front door, so I can swipe on some colour before hurtling myself out the door, invariably late for something.
I love this shade because it’s both sheer and just bright pink enough, so it enlivens my whole face even though it only goes on the lips, which is a neat trick. There’s also added chile pepper to make your blood vessels swell up for a brief lip plumping effect. And best of all, because it’s gloss, not lipstick, you don’t have to be too precise about application. Which is why mine lives at the front door, waiting patiently, ready to serve.