The air is so dry right now that my skin feels like I’ve been tumbling for days in a dryer set on high.
Into the teeth of this low-ambient-moisture, gloomy time of year, Weleda has mercifully launched a trio of new Skin Food face products that are both lanolin-free (ergo, vegan) and lighter-weight than the original Skin Food Ultra Rich Cream. Loaded with soothing ingredients like plant-based squalane, skin-calming tiger grass and fatty-acid rich sacha inch oil, they will help your poor, weather-beaten skin recover from seasonal moisture suck. Angry and red or ashy and drawn, #winterface is real.
There’s also a new cleanser that drew raves at the launch event: a Neosporin thick, oil-to-milk cleanser that transforms into a light milk when you add water. With sunflower seed oil that is high in unsaturated fatty acids, it leaves skin clean and hydrated, not taut and drawn. The face you see in the mirror will be your old, non-wintery face: a happy augury of spring.
Skin Food, which launched 97 years ago and now sells one tube every 11 seconds, inspires crazy devotion. I have sung its praises here. Celebrity makeup artist Pati Dubroff, who has kept a tube in her kit for 30 years, uses it on her makeup clients as pre-makeup skincare and ad hoc highlighter. She also applies it liberally on her own face when she flies. “For some it may be too heavy,” she says, laughing, “but for me, no way.” If you do fall into that other camp, the day cream is just what you’ll want to protect your skin on flights.
And I have a message for Weleda HQ: a dear friend fervently wishes that Skin Food lotion was available in a giant pump bottle for both maximum ease and the comfort of having an extravagant amount of Skin Food at one’s disposal. For real fans, a solitary tube or jar is never enough.